Insights

Top Key Opinion Leaders (KOLs) for Wine in China

30/01/2019 | Here are some of the top Key Opinion Leaders in the wine industry of china

Insights

The Most Important Chinese Wine Marketing Trends For 2019

21/01/2019 | Wine brands from around the world are looking for new ways to access this vitally important market.

Insights

How To Develop a Wine Brand in China

21/01/2019 | It’s important to develop a recognizable wine brand to stand out in the minds of tens of millions of wine consumers across China.

Insights

Ningxia Prepares for the Golden Era of Wine in China

07/01/2019 | The Ningxia wine region in northern China is spearheading China`s world-class wine industry.

Interviews

Q&A with Nicolas CARRE, CEO of Red Drop, China

27/12/2018 | In an interview with CWC, Sommelier Nicolas gives insight into the wine business and the role of a sommelier

Insights

Is Your Winery on Weibo?

05/12/2018 | Why your winery should be using this social media platform.

Interviews

Johnson Jia, Beverage Manager at UMI Restaurant in Shanghai

05/12/2018 | In an interview with CWC, Johnson speaks about current wine trends, challenges faced by a sommelier, elements of a good wine list and much more.

Insights

Can China Really Become the Next Wine Superpower?

03/08/2018 | China has the largest red wine market in the world. Nevertheless, being a superpower is not just about offering one of the most attracting wine markets in the world.

Insights

How Wineries Can Grow Their Followers on WeChat

02/08/2018 | All set to go on Wechat? Here are a few tips to grow your followers once you are active on this social media platform.

Insights

The 12 Chinese Wine Regions You Need To Know

02/08/2018 | China's 12 wine regions accommodate more than 450 wineries of the nation. Know in depth about these regions.